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  1. Analýza marketingového prostředí pivovarů v Ruské federaci a v České republice [rukopis] / Zuzana Wurstová   .  2013 . 69 l.
    Dislocation Available Unavail./Only at library Issued Reservations
    sklad C00/100
  2. B-to-B marketing : strategická marketingová analýza pro vytváření tržních příležitostí / Hana Lošťáková   .  Praha :  Professional Publishing,  2005 . 186 s.
    Dislocation Available Unavail./Only at library Issued Reservations
    volný výběr10/000
  3. B2B Marketing : a guidebook for the classroom to the boardroom / Uwe G. Seebacher, editor   .  Cham, Switzerland : Springer, [2021]  ©2021 . 1 online zdroj (xxvii, 755 stran)
    Dislocation Available Unavail./Only at library Issued Reservations
    elektronické knihy01/000
    computer file
  4. B2B research and managerial relevance / guest editors: Lars-Johan Åge and Cecilia Anna Cederlund   .  [Bradford] : Emerald, 2014 . 1 online zdroj (strany 561-652)
    Dislocation Available Unavail./Only at library Issued Reservations
    elektronické knihy01/000
    computer file
  5. The B2B sales top tips guidebook / Jim Irving   .  [London] : eBook Partnership, 2021 . 1 online zdroj (192 stran)
    Dislocation Available Unavail./Only at library Issued Reservations
    elektronické knihy01/000
    computer file
  6. Business-to-business marketing : relationships, networks & strategies / Nick Ellis   .  Oxford : Oxford University Press, 2011 . xxvii, 351 stran
    Dislocation Available Unavail./Only at library Issued Reservations
    FSE - Povolná L. Ing.00/100
    volný výběr20/000
  7. Diagnostika marketingové strategie Plzeňské Teplárenské a.s. : [rukopis] Petra Vacková   .  2005 . 51 s., 5 s. příl.
    Dislocation Available Unavail./Only at library Issued Reservations
    sklad C00/100
  8. Driving demand : transforming B2B marketing to meet the needs of the modern buyer / Carlos Hidalgo   .  New York ; Palgrave Macmillan, 2015 . xvi, 204 stran
    Dislocation Available Unavail./Only at library Issued Reservations
    FSE - Povolná L. Ing.00/100
  9. Industriegütermarketing / Klaus Backhaus, Markus Voeth   .  München :  Vahlen,  2007 . xxi, 656 s.
    Dislocation Available Unavail./Only at library Issued Reservations
    volný výběr01/000
    Industriegütermarketing
  10. Innovative B2B marketing : new models, processes and theory / Simon Hall   .  London ; New York ; New Delhi : Kogan Page, 2022 . 1 online zdroj (xxii, 354 stran)
    Dislocation Available Unavail./Only at library Issued Reservations
    elektronické knihy01/000
    book

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