Number of the records: 1
Advanced business analytics
Title statement Advanced business analytics : creating business value from your data / Jean Paul Isson, Jesse Harriott Personal name Isson, Jean Paul, 1971- (author) Issue data Hoboken : John Wiley & Sons, 2013 Phys.des. 1 online zdroj (398 s.) ISBN 9781118417089 (epub) 1118417089 (epub) 9781118420515 (pdf) 1118420519 (pdf) 9781118434284 (mobi) 1118434285 (mobi) Edition Wiley & SAS business series Internal Bibliographies/Indexes Note Obsahuje bibliografické odkazy a rejstřík Contents Preface -- Acknowledgments -- The challenge of business analytics -- Pillars of business analytics success : the BASP framework -- Aligning key business challenges across the enterprise -- Big and little data : different types of intelligence -- Who cares about data? : how to uncover insights -- Data visualization : presenting information clearly-the convince framework -- Analytics implementation : what works and what does not -- Voice-of-the-customer analytics and insights -- Leveraging digital analytics effectively -- Winning with predictive analytics : what works and what does not -- Predictive analytics applied to human resources -- Social media analytics -- The competitive intelligence mandate -- Mobile analytics -- Effective analytics communication strategies -- Business performance tracking : execution and measurement -- Analytics and innovation -- Unstructured data analytics : the next frontier -- Future of analytics -- About the authors -- Index. Another responsib. Harriott, Jesse, 1972- (author) Subj. Headings podnikatelské projekty * Business planning * podnikový management Form, Genre elektronické knihy Conspect 658 - Řízení a správa podniku UDC 005.511 * 658 * (0.034.2:08) Country Spojené státy americké Language angličtina URL Plný text Document kind ELECTRONIC RESOURCES 
Call number Barcode Sublocation Volný výběr Info EK 209 3300995209 elektronické knihy online
Number of the records: 1