Number of the records: 1
Marketing
Title statement Marketing : concepts and strategies / William M. Pride, O. C. Ferrell Personal name Pride, William M. (author) Edition statement 7th ed. Issue data Boston : Houghton Mifflin, 1991 Phys.des. 770 s. ISBN 0-395-43358-4 Another responsib. Ferrell, O. C., 1943- (author) Subj. Headings marketing * strategický marketing Form, Genre monografie UDC 339.1 Country Spojené státy americké Language angličtina Document kind Books Call number Barcode Sublocation Volný výběr Info S-SE 125 4212100400 sklad D Date due 31 days
Number of the records: 1